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August 2017


BIG4 Beacon Resort: visitor boom

BIG4 Beacon Resort: visitor boom

Beacon shines on Bellarine Peninsula

Visitor numbers booming
at Queenscliff resort

Have your say

Lorraine Golightly, Beacon Resort owner

Ms Golightly

VICTORIA'S Bellarine Peninsula is enjoying a winter boom in tourist numbers.

And nowhere is this more apparent than at the award-winning BIG4 Beacon Resort at Queenscliff, which welcomed 43 percent more guests during last month's break compared to the same time last year.

The park reported that the winter school holidays had proved successful and this, along with a massive 89 percent increase in caravanners, demonstrated that taking the family away for a holiday was becoming the "cool way" to spend the winter months.

Owner-operator Lorraine Golightly said it was amazing how Queenscliff and the Bellarine had continued to grow during her 47 years at the park.

"Visits to the region are no longer concentrated to the four weeks of summer but occur all year round," she said.

"The peaks and troughs are getting less and less, which is a credit to local businesses who are providing unique experiences for our visitors and showcasing the region as a destination."

As winner of 54 tourism and business awards and last year's induction into Victoria's Tourism Hall of Fame, BIG4 Beacon Resort continued to strive for customer service excellence and guest satisfaction.

"Beacon works hard to attract guests at all times of the year, actively seeking partnerships and packaging with a range of local businesses to ensure a stay at Beacon means experiencing all the peninsula has to offer," Ms Golightly said.

"Increased visitor activity is a testament to the entire peninsula and all it has to offer.

"This encourages visitor expenditure and increases employment across the region."

Aligning with Tourism Greater Geelong and the Bellarine’s Action Plan to become a globally recognised destination that delivered world-standard visitor experiences, BIG4 Beacon Resort was excited to continue providing an outstanding guest experience that encouraged further growth for the region, Ms Golightly added.

Her park was recently included in TripAdvisor's list of Top 10 Australian Hotels.


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Copyright 2005 Dennis Amor
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