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'Fragile consumer confidence'
Domestic
tourism will remain at risk without government support: CIAA
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CARAVANNING and
camping remain critical to domestic tourism and the recovery of regional
Australia, according to Caravan Industry Association of Australia.
It made the point as Tourism Research Australia
revealed that the sector accounted for 44
percent of all holiday nights across the nation during the September
quarter as people came to terms with a COVID travel environment.
But the association warns that
the industry will
remain at risk unless sustainable support
initiatives are carefully considered.
Australians enjoyed more than 1.9 million
caravan and camping holidays nationally, creating 8.4 million nights for
the 2020 September quarter
alone.
While this represented a national 28 percent and
14 percent decline respectively from 2019, it was well ahead of broader
tourism numbers.
Caravan Industry Association of Australia chief executive Stuart Lamont
said the industry lived in a world of "fragile consumer confidence",
creating a two-speed economy.
"Whilst it is important that governments make health the first priority
for Australians, concerns remain for those operators and communities in
border towns, transit regions and remote locations that are continuing to
feel the financial pain of border closures and are not enjoying the spoils
of Australia’s fascination with the caravan and camping lifestyle," he
said.
With the ever changing environment of border
closures, the devastating and long-lasting impacts of last season's
bushfires ‒ and challenges with accessing
insurance ‒ many businesses still faced the real
prospect of closure.
"We call on government to look at other support programs as Jobkeeper
comes to an end in March," he said.
This could include concessional funding for tourism operators that is
repaid when a return
to profit occurs, coupled with increased access
to business advisory services to help operators pivot to new opportunities
and manage cash flow.
Mr Lucas also suggested
personal tax deductions for domestic holiday travel to encourage an
increased demand to support struggling businesses.
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Dennis Amor All Rights Reserved
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